It’s Not Sales and Marketing that Will Grow Your Business

by admin ~ June 12th, 2009. Filed under: practice management.

Do you have too little time each day even though you’re not hitting your income goals?

Do you, like many advisors, think that increasing your business, gaining clients, is centered on marketing and sales.  It’s not.

What saps your time is your business structure. The products you handle, the prospects you serve, how you deliver services–is usually so uncoordinated and lacking congruency, that much of the time that should be committed to marketing and sales is lost.

So the first place to look to increase your revenues is your business structure and your business methods.  Consider that your doctor spends about 12 minutes with each patient and you even get billed for the things his nurse and receptionist do.  Now THAT’S financial efficiency.

Stop running yourself ragged. Turn your time into money when you use your time correctly. The Practice Management download will help you uncover the incongruousness in your business and show how you can restructure so that you can rapidly grow your business.

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37 Responses to It’s Not Sales and Marketing that Will Grow Your Business

  1. New Media Strategies

    “business structure and your business methods” is the root of every business. Marketing is also important but it comes after you have established both metioned previously. Without those two, even if you have a very good marketing, your business would simply wont last to handle the influx of consumers.

  2. Investment Break

    I agree with you. Business structure is vital to performing efficiently. And when it comes down to it efficiency is what you need to improve. Finding new methods or more efficient ways of doing things will ultimately generate you more money in the long run

  3. Wayne Ventura

    Hmmm, it’s a balance between how much more you can get per time and how many clients you can get per time. Interesting.

  4. Marketing Tips

    I’m not sure that I agree with this. You raise some interesting points, but marketing and sales definitely play a role.

  5. Yuva

    Yep, i am also a strong votary of a strong business structure for success. If we succeed in building a good fabric ,rest would fall in place automatically. It would be sagacious to spend more time in getting the groundworks done for a better business plan and structure than to rue later.

  6. John

    Awesome Blog! it’s a balance between how much more you can get per time and how many clients you can get per time. Interesting.YouTube marketing is a great way to market your websites! I had no visitors, until 2 months after starting Video Marketing and using this Traffic Generating Site . My site reached many more visitors! Thanks!

  7. killy

    thanks for the financial efficiency idea, this is a very great idea. i hope i can to this :). thanks.

  8. Darren

    Analysing manhours is definatelly an important part of any business.

  9. Maneesh Bhati

    Business structure is vital to performing efficiently. And when it comes down to it efficiency is what you need to improve. Nice stuff.

  10. Sandip

    It very true that in order to increase revenue business analysis is very important and more important is the analyze the business structure. Hope Practice Management helps to restructure the business method.

  11. Internet Business

    Excellent report. My weakness is the ability to focus. Being an entrepreneur, I am very creative and innovative. Which means ideas come to me quite frequently. It’s very hard for me to just focus on one thing.

  12. Clayton Shumway

    Interesting view. I agree and disagree. You can build the best widget with potential for a high percentage of profit margin and still not get your item out to the masses, especially in today’s market. I think proper sales/marketing is a vital partner to a good business structure to succeed in today’s competitive market.

  13. John Michael

    I can understand where you’re coming from with this one. You would think that more people would have a fairly good idea on how to structure their business so that it can scale easily with growth. Just thinking about it now, you see this kind of problem with new startups all the time.

    I’ll be sure to remember to keep this in mind when I start growing my own business. If you want to know about probiotics, you can check out my site, it happens to have the best probiotics supplements around.

  14. albuquerque web design

    I am not in the situation to agree with you 100%,though you have mentioned some useful points but i believe that marketing and sales is the key factor for sales.If marketing not essential then why people are hiring person for marketing?Thanks for your awesome post.

  15. cheap venetian blinds

    i agree, sometimes it can pay if you take a moment, stop and think. Look at your business from an outsiders point of view, create a checklist of possibble black areas and implement positive changes. Each positive change makes your business stronger.

  16. Inspirational

    Being an entrepreneur, I am very creative and innovative. Which means ideas come to me quite frequently. It’s very hard for me to just focus on one thing.

  17. Automatic Driveway Gates

    This is very true. We just completely restructured our business from the ground up and it is way more important than concentrating on sales. Sure sales are the driving force, but we set our selves up to win and the sales come from that. Back to the basics.

  18. sikat ang pinoy

    I read in an article that besides money and people (input), we also need trust to grow our business. Is it true? How can we keep trust when we meet many new people and we know that everyone just wants to benefit? Well, as written in the article, trust has been proven as an essential tool to keep thing going well. Remember how financial crisis was becoming severe and severe in Asian countries because the citizens didn’t trust that their governments would be able to accommodate their needs and safety? See the opposite happened at developed countries? People do business with you mostly because they trust you, that you will do your role well. And you do the same to the others, and your business can grow.

  19. Civil book

    Yes, Practice Management can allow us to turn our money correctly into desired goals. Thanks for sharing

  20. heartgard for dogs

    I dont completely agree with you.
    Marketing is the backbone of any business

  21. antivirus key

    The first step to look in is the business structure ofcourse.

  22. sales persuasion

    Time management plays an important role in any business.You have to set how much time for marketing,for monitoring and other parts of the business.It is not how much time you spend working but how much dedication and focus you give in everything you do.

  23. Adrianne I

    Someone said on this blog that they often have a hard time keeping focused. I beleive it was “Internet Business”. Anyways, I can really relate on this since many of my ideas come rapidly as well. Business structure is crucial to having a successful business.

    I would love learn more about getting around this in order to focus on one task at a time.

  24. propane burner

    Yeah you are absolutely right. Sometimes marketing enough can’t bring success in business. There are lot of things needed to have success in business.

  25. propane hose adaptor

    My marketing section is so bad as I am not getting any sales for the past five months. What is the main reason behind that?

  26. horse insurance companies

    As a business owner most days I feel I run myself ragged, I want to do it all myself. It becomes hard to delegate. Thanks for the info, it is very beneficial to help me get on track!

  27. Car replacement parts

    Though, sales and marketing is not only factor to grow our business. But it is so hard to implement excellent marketing strategy. Thanks for sharing the link download

  28. webhotel

    At first, the topic prompt me but later I got an Idea of what it actually is about , you are right in your sense that there are things that matters most for you than the marketing.

  29. Pet SUV products

    Interesting post. My company focuses too much on marketing. I’ll share this with the higher ups. Thank you.

  30. Philippine Call Center Services

    While I agree that marketing is one of the most important aspects of business, it’s still essential to keep the entire business process in check…like what was said, you could use the extra time you got from optimizing your processes for more marketing and sales.

  31. Pet SUV products

    Yeah you are absolutely right. Sometimes marketing enough can’t bring success in business. There are lot of things needed to have success in business.

  32. Full Size

    Excellent point about doctors. I have always loved how the nurses do all the dirty work and the doctor gets all the money. They are definitely getting a raw deal there. I do agree with you, your business structure is number one in importance because it guides everything else.

  33. Traduzione Inglese

    Absolutely. If you don’t have the structure to handle the new clients marketing and sales will bring you, it will all collapse around you.

  34. Cheaper Auto insurance

    You should look into the business structure first but marketing is also very important. I enjoyed reading your article.

  35. Shine Articles

    Nice post ………It’s Not Sales and Marketing that Will Grow Your Business

  36. Brents

    Time management and persistence are two keys to running a successful business, but marketing and prospecting is at the root of most small businesses

  37. Improve House

    Spot on! As a business owner I find a comparison with what you’ve said. It’s not the number of lead/enquiries you receive, nor is it the number of opportunities - it’s sales that matter for turnover.

    I frequently hear “We got X number of enquiries, that’s great”. It is, but for any business to be efficient you would much prefer 10 enquiries and 10 sales to 1,000 enquiries and 10 sales…

    It’s finding the balance!

    Thanks

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