Javelin Marketing: Win with Fixed Income for an Older Population
by admin ~ January 21st, 2009. Filed under: fixed income.
Approximately 8,000 people A DAY retire and that number will be above 10,000 people a day in just a few years. If you want to offer what these retirees want, you need to become knowledgeable about fixed income investments. Most importantly, you need to understand that the junk that financial institutions package (bond funds, closed end bond funds) are NOT fixed income instruments. The moment that fixed income instruments get packaged into a pool, they lose their biggest benefits: a fixed income and a fixed return of principal at a specific time in the future. It’s these certainties that retirees desire–not the “good luck” promise of the next fund.
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If you want to attract affluent retirees, then offer what they want. Get your education now, your free report “Use Fixed Income to Attract Affluent Retirees”
To meet seniors seeking information on their insurance and investments, ProspectMatch
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May 23rd, 2010 at 2:34 pm
Awesome article. Not many people think about how much money they loose if they retire early. Which I think is a really bad thing in personal planning.
June 18th, 2010 at 11:43 pm
Thanks for this great article. People need to start really thinking about how much money they’re losing if they’re going to be retiring early. Not to mention how it’s going to be affecting the future generations.
June 24th, 2010 at 1:09 pm
Kate…
I think you need Buy celebrex…